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I often hear from founders that they don’t want to be “too salesy.” For me, as someone who spends their time working on sales education, strategy, and outreach, that is a bit offensive. There is a perception that sales is somehow unethical. This was reinforced at a recent Lowest of the Low concert I attended. […]
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Many firms rely on event attendance, whether it is as an exhibitor or a speaker of some kind. Going to events is becoming more costly over time as travel, event fees, and staffing costs all keep rising. So, if you are going to invest in going to an event, you want to make sure you […]
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I help the team with our outbound research so thought I would write a blog about our go-to B2B research tools. Since we work with many different solutions, targets, and use cases, we use different tools. Hopefully, this blog will bring you some good options for your B2B research tools. LinkedIn Sales Navigator LinkedIn Sales […]
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