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AI may seem like a relatively recent development in the world of PPC, but the trend towards automation is, in fact, nothing new. In this article, I’ll outline what we’re seeing, why this is a continuation of an 18-year automation trend, and what we expect to see next.
Finally, I’ll answer the big question: what should you be leaning more on AI for? An...
Flexible working is often framed as a modern workplace benefit – a ‘perk’ on job adverts to entice candidates into applying. But increasingly, it’s becoming clear that flexibility is something far more fundamental: a necessity that contributes to a positive work environment.
Traditional 9-5 structures were built around a narrow model of how life works, but tale...