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I drew this week’s cartoon on a paradox I keep seeing in innovation.
Henry Ford famously said:
“I invented nothing new. I simply assembled the discoveries of other men behind whom were centuries of work.”
Ford’s original motor company cribbed ideas and inspiration everywhere from Singer sewing machines to P&G to Chicag...
A couple years ago, I went to the Cannes Lions, the main show for advertising. There’s a giant gallery room in the basement of the main Palais building with all the work submitted for awards.
As I walked past the ads and case studies, all I could think about was how the sausage gets made.
The creative “idea” usually gets all the attention and hoopla...
Former ad copywriter and Gaping Void cartoonist Hugh MacLeod once wrote, “If you talked to people the way advertising talked to people, they’d punch you in the face.”
It’s not just advertising that can be off-putting. The way businesses talk in lead generation is generally worse, partly because there’s the illusion of personalization.
AI and persona...