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Keys to the Shop: Keys to the Shop - Equipping the Coffee Service Professional

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It happens all too often…

Baristas become disillusioned with their work. The shift starts and ends before you know it and even though you were physically there making drinks, cleaning creamer spouts, and sweeping cigarette butts off the patio you were not mentally present at all. In the day to day of the cafe the work can become rote and we are left wondering why we...


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We have heard this phrase before and, if we are honest, we have said it a couple times too. The statement is problematic since it assumes that the world around us is the reason we can’t seem to find the help we want.

Today on Shift Break we will be talking about why it seems like we can’t find good help, and the reality of how our own behaviors, lack of preparation, a...


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Our businesses are the results of the small and large decisions we make over the years. It is our behavior in the business that ultimately determines the success and Impact we can realize. Some have said that the 4th wave is ,marked by more passionate coffee balancing that passion with good business practice and strategy. 

Today will be talking with someone who h...


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The best coffee businesses are built on solid values, local community, and small consistent steps taken toward deeper connection through hospitality and excellence in the product. The story of Wheelhouse Coffee is one that demonstrates the power of intentional people-first work over time and what happens when you make growth a conversation with those your serve. 


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It may seem unfair, but it is the truth. Customer hold a special place in their brains for negative experiences. Don’t we do the same? And when do most of these lower quality experiences tend to take place? Usually when we are the busiest and have the greatest opportunity to build a good reputation. It’s diabolical! 

On today’s Shift Break we will be talking abou...


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