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How To Market A Game

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Title: How To Market A Game

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Tools

01

Wishlist calculator

Upload your wishlist CSV from Steamworks, add notes to specific date ranges, and see exactly how many wishlists you earned and when.

Then share it on Reddit, Discord, and your blog.


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On Monday Valve announced that Bullet Heaven is now an official tag. I am so happy there is finally an official name for the Vampire-Survivor-Brotato-like genre. I have been checking in on the genre for years because it is fun to see how a once whit...


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Throughout the year I like to take the temperature of Steam to answer common questions I get such as
“How many games are releasing?”, “what genres are doing well?”, “Are we in a AI-generated slopocalypse?”

The following is my Q1 report on Steam. These are games that were released January, February, and March 2026. I know, it’s May. Well I was busy. Sorry it is la...


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