Fashion Feeds by Fashion.at

Forty students, six diploma collections and a new major award: Vienna's Show Modeklasse 2026 highlighted the next generation of fashion designers.

Images: Diploma collections presented during Show Modeklasse 2026 at the University of Applied Arts Vienna. Designs by (from left) Felix Schmidt, Linda Artemis Bergstötter and Jara Dilara Noori. © Mario Ilic

A surprise concert on Vienna's busiest shopping street became more than a promotional event. It offered a glimpse into how music, retail and digital platforms increasingly intersect.

Image: Austrian musician Julian le Play performs with his band from a balcony above Vienna's Mariahilfer Straße during a surprise concert linked to the announcement of Prime Day 2026. ...

From river restoration to wastewater innovation: Austria's Neptun State Prize reveals how water management is increasingly shaped together with communities.

Image: A diver wearing a mask interacts with fish underwater in the campaign image for the Neptun State Prize for Water 2027. The visual highlights the relationship between people and aquatic ecosystems. © Bene...

Ecological gardens, natural pools and outdoor living concepts are shaping a new chapter in Vienna's garden culture. A look at the trends behind a new Döbling destination.

Image: The Ortmann Garten at the Kattus wine cellar in Vienna's 19th district showcases a charming facade with potted flowers, greenery, and outdoor furnishings, inviting visitors to explore. © Ma...

A fashion pop-up at SO/ Vienna shows how independent labels use community, craftsmanship and small-scale production as an alternative to fast fashion.

Image: Racks with garments by Amateur Fashion and handcrafted leather bags by Vienice during the Support Your Local Girlgang Vienna pop-up at SO/ Vienna. Visitors browse the collections in the hotel foyer. © Fashion....