Subscribe in seconds and receive Branding and Brand Strategy for Growing Companies's news feed updates in your inbox, on your phone or even read them from your own news page here on follow.it.
You can select the updates using tags or topics and you can add as many websites to your feed as you like.
And the service is entirely free!
Follow Branding and Brand Strategy for Growing Companies: David Brier's brand strategy helps your brand rise above the noise
Is this your feed? Claim it!
Harrison Ford’s lifetime achievement speech was a masterclass in uniting ideas, values, and people.
Indiana Jones just got a lifetime achievement award. Han Solo. The guy who made a whip and a blaster iconic. Forty-plus films, six decades, $9 billion at the box office.
And you know what he talked about?
Ideas. Empat...
Most brands are invisible. Not because they have a bad product. Because they have no real difference.
That’s not a positioning problem. It’s a differentiation problem. And no framework ever invented has solved it.
I’ve sat through every branding framework ever invented.
Blue Ocean Strategy. ...
Everyone can generate a logo in 30 seconds now.
Most of them look professionally designed. Clean. Modern. On-trend. Completely forgettable.
And that’s not a bug in the AI era of branding. It’s the...